Wireworld

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A generation has passed since audio enthusiasts first discovered that cables could change the sound of their stereo systems, but clear explanations of those changes and of why one cable may produce better sound quality than another are not easily found. The fact is that the best cable of all, would be no cable at all, a direct physical connection between components. Our unique approach of evaluating cables by comparing them to a direct connection has enabled us to develop cables that clearly preserve more of the beautiful harmonic textures and dynamic expression that make live music so enjoyable.

Likewise, our objective methodology and dedication to quality have also led to substantial advances in digital video cable and power cord technology.

WireWorld cable design methodology

A clear objective: To create cables closest in performance to a direct connection
Identify and analyze all forms of loss through bypass testing and measurement
Create new cable designs that minimize all types of observable loss and distortion
Execute those designs according to the pricing needs of consumers

Series 6 Interconnects

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Close to perfection….

WireWorld Series 6 audio interconnect cables are a rare example of new
technology that clearly and objectively advances the art of music reproduction. One of their most obvious advantages is that they sound distinctly cleaner than other cables, especially on vocal sibilance. They also allow quieter details to be heard, while preserving a greater range of dynamic contrasts and musical expression than other cables. Amazingly, they even reduce listening fatigue while improving definition and image focus. No other cables sound as close to the ultimate sonic purity of a Direct Connection.

Series 6 interconnects utilize WireWorld’s new Composilex™ insulator, which makes striking improvements in sound quality by virtually eliminating the Noise Modulation Distortion (NMD)generated by conventional insulation materials. Composilex™ provides quieter backgrounds, tighter image focus and wider dynamics than would be possible with the insulation materials used in other cables.
“It’s also, we recon, a bit of a bargain with sound that extends effortlessly into the far treble
and notably authoritatively in the bass too.
We tried it in various situations and came out as a highly neutral and natural-sounding performer every time.
Strongly recommended even for upmarket systems.”
Luna interconnect 1.0m, Hi-Fi Choice, Nov ‘05

WireWorld’s line of audio interconnects includes nine different levels of price and performance. The top six of these cables utilize the same unique design, executed with a selection of conductors material and dimensional upgrades that enable each upgrade level to preserve more musical information than the models beneath it. The Solstice®, Luna™ and Terra™ interconnects utilize a simpler version (Dual Conductor) of the DNA Helix™ design to produce the highest fidelity available in popularly-priced cables.

Speaker Cables
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Understanding The Issues

Speaker cables may be the most misunderstood audio components. Many believe that using heavy gauge speaker cable is all that is necessary for superior sound quality, which is simply not true. Using thicker conductors only reduces the amount of amplifier power lost as heat (resistive loss), while it actually increases the electromagnetic (inductive) loss that causes most of the degradation that we actually hear from cables. Clearly, an optimal speaker cable would minimize both resistance and inductance to preserve as much of the original sound as possible.

WireWorld’s Solution

Everyone knows that magnetic force varies with distance, so it is not surprising that the positive and negative conductors of a cable need to be very close together to minimize electromagnetic loss.

“A very good budget cable which equals any of its peers in midrange and treble and beats almost all in the bass.”
Luna 16/4, Hi-Fi Choice, April ‘07

Our straightforward design process ensures that all WireWorld speaker cables provide the highest fidelity for their cost, which varies dramatically according to the quantity and quality of materials contained in each cable. Those material upgrades enable each step upward in the line to let more music through, which is our ultimate goal. Isn’t it yours?

Power Cables
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Cleaner power supply……..Improved Sound & Picture
The performance of audio and video components is often degraded by the noise present on the power line.

This noise comes from radio transmitters, electric motors, fluorescent lighting, dimmer switches, digital power supplies and numerous other sources.

WireWorld’s Noise Filtering Array™ power cords are designed to solve a completely different set of problems than audio and video cables. An ideal audio or video cable would pass the entire frequency range without alteration. However, an ideal power cord would pass only the 50Hz or 60Hz AC power, while blocking all other frequencies, thus preventing power line noise and harmonics from degrading the sound and imaging quality of the system.

“Silver Starlight 52….The most highly recommended top component on the market.. This flat power cord leaves us speechless.”
Stereo Magazine, Germany

The previous generations of WireWorld power cords earned many accolades by making consistent improvements in audio and video quality. The Series 52 power cords are even more effective and much more flexible than their predecessors, making dramatic improvements in the imaging, dynamic range and resolution of both audio and video components.

The five models differ only in their conductor material, as the smoother current flow of superior conductors provides additional improvements in sound and image quality.